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Sustainable Cities for a Sustainable Earth
MITSUBISHI ESTATE GROUP 2030 GOALS FOR SDGs

Key Theme 3: Innovation

Innovative urban development that continuously
renews society

Related SDGs

  • 11 Sustainable cities and communities

  • 7 Affordable and clean energy

  • 9 Industry, innovation and infrastructure

  • 12 Responsible consumption and production

Opportunities and Risks

Opportunities Risks
  • Decreasing cost of environmental countermeasures and investment with the advancement of technological innovation
  • Rise in the efficiency and convenience of operating facilities through utilization of IT and robots
  • Increasing need and opportunities for utilization in smart communities, residences, and offices
  • Declining demand for brick-and-mortar stores and services accompanying the advance of online buying and selling, such as electronic commerce
  • Decreasing demand for facilities and services due to late response to IT and digital innovation
  • Loss of opportunities because of a late response amid an expansion in development opportunities and demand for smart communities, houses, and offices

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Main Values Provided

  • Interactive, value-added urban development based on knowledge-building and networks
  • Cutting-edge urban development with continual open innovation

Targets

  • Innovate business models and maximize performance
  • Support the creation of new ideas and businesses from the perspective of urban development, contribute to the growth of cities and industries

OUR ACTION

Other Key Themes

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Mitsubishi Estate Group 2030 Goals for SDGs

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